Interestingly enough, as I was playing with the obnoxiously entertaining Live The Sheen Dream, I had a light bulb moment as I realized how myriad hilarious quotes were created throughout his interviews. The quantity of quotes generated in such a short time from these interviews seems almost purposeful. Purposeful, in such a manner that they have had the power to create an extraordinary social media supernova. Before today there was not an existing “verified” @CharlieSheen twitter account in existence, later today @CharlieSheen “verified” appeared in the twitterverse. At this moment, 11:42PM Mar 1, 2011, he has, 531,400 followers. Incredible I must say.
He has posted a total of three tweets over the past 2 hours. His first two posts are tagged with #winning, could it be that he’s trying to “WIN” at pulling off one of the most outrageous publicity stunts, of all time? I have an inkling this is all part of a plan. As I continued to click through the quotes of Live The Sheen Dream I realized another thing, these quotes were generating upwards of 150-170k likes via the Facebook “Like” button and others were being tweeted anywhere from 5,000 up to 9,000, so far. It’s an amazing feat in such a short period of time, and you can only imagine it’ll continue to go up if he continues to deliver. I believe this really is calculated, Charlie Sheen is creating an epic social presence in record breaking fashion. Sure it’s without question, a very absurd manner in which he’s acquiring his grandiose recognition but as of now its working.
The oddest thing is there is a very mixed feeling by people about how Charlie is conducting himself, some read his quotes and scream brilliance, others grunt in disbelief, we laughed at the obnoxiousness but questioned was this being done on purpose? Maybe this man is trying to prove a point. I don’t know that I could believe he’ll stay off the drugs, but what’s more important is what will happen next.
You can get your T-shirts, and all other souvenir already with Sheen’s quotes. Wonderful, now he’ll have walking billboards making his name and insane message a vehicle for teenagers, and immature young adults alike. The man wants 3million dollars per episode if the show goes back on air, time will tell what happens there. Charlie has definitely created what I am dubbing a social media supernova, new products, stores, websites, advertising, and publicity has taken over the interwebs and it’s quites impressive.
Oh and about the Chuck title reference, I made a random connection to the old Chuck Norris quotes that were a meme back in my undergrad days at UIC. It’s almost as if the Charlie Sheen quotes will be the equivalent to the Norris quotes that used to round-house us in the face.
Charlie Sheen’s twitter has now been up for almost 24hrs and he’s narrowing in on the 1million follower mark. He tweeted 13 minutes ago (as of 7:20PM Mar 2, 2011) “In all sincerity…Thank you Twitter community for the warm reception & the followers that helped me get to 1M in 24hours!!! #teamsheen.” Now as I was saying, this all seems very calculated.
A new theory I am fumbling with involves the talk of the new Major Leauge 3 movie, which is what Charlie insists on calling it, even though the third film was Major League: Back to the Minors. Perhaps Charlie is getting into a role as a modernized “Wild Thing” who will blossom onto the big screen as a result of his character development he’s been going through with all the wind he’s been blowing.
Another supporting point to my theory that this is a planned, yet maniac execution to generate explosive attention from consumers, involves reports from TMZ that Sheen is trying to sell publishing rights to a book depicting the events during his time on Two and a Half Men that led him to the breaking point. Sheen is asking for a starting range of $10million for the publishing rights to what he has currently titled, When the Laughter Stopped.
The laughter most certainly has not stopped but again I believe he’s decided to find an alternate way to get out of a show he’s been doing for 8 seasons since September 22, 2003. Charlie is ready to move onto bigger and better things and he’s proving that people want to hear what he has to say regardless of how moronic, demonic, or supersonic the message is.